ADVANTAGE U LIMITED
Opportunity 61/100 (worth a look), bankability 60/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Resolve: Confirmation statement overdue. Annual confirmation statement not filed on time. Required statutory filing — overdue is a strong discipline signal. Most likely exit: share sale to pe / searcher (58/100).
Data confidence
Overall: medium (78/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Mixed signal. Worth opening the full target workup before deciding to pursue.
Signals from accounts
Derived from iXBRL accounts · accounting standard not declaredKey financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2025-02-28 | 2024-02-28 |
|---|---|---|
| Total assets | £2 | — |
| Net assets | £2 | — |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
Corporate timeline (15 events)Click to expand
- 2025-10-30📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2025-10-14📄termination-director-company-with-name-termination-dateofficers · TM01
- 2025-10-04➖MOUSOGIANNI, Iliana resigneddirector
- 2025-09-05📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2025-04-10📄appoint-person-director-company-with-name-dateofficers · AP01
- 2025-04-09📄capital-allotment-sharescapital · SH01
- 2025-04-08📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2025-03-24➕MOUSOGIANNI, Iliana appointeddirector
- 2024-12-13📄accounts-with-accounts-type-dormantaccounts · AA
- 2024-10-19📄gazette-filings-brought-up-to-dategazette · DISS40
- 2024-09-24📄gazette-notice-compulsorygazette · GAZ1
- 2024-06-21📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2023-02-13🏢Company incorporatedAs ADVANTAGE U LIMITED
- 2023-02-13➕MAEREVOET, Cameron appointeddirector
- 2023-02-13📄incorporation-companyincorporation · NEWINC
Owner dependency
Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
- +Sole director: Only one active director — all governance concentrated on one person.
Succession & seller-readiness
Some succession indicators present. Worth watching; approach if sector/strategy fits.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
Red flags
1 high · 1 lowAnnual confirmation statement not filed on time. Required statutory filing — overdue is a strong discipline signal.
Evidence: Next due: 2026-02-26
Multiple address changes in a short period can indicate operational instability or admin disorder.
Shareholders & ownership
2 active beneficial owners · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Cameron Maerevoet Individual · British · DOB 02/1998 · age 28 | 75–100% | 75–100% | board control75-100% shares · 75-100% voting · board control | 13/02/2023 |
Ms Iliana Mousogianni Individual · Italian · DOB 11/1997 · age 29 | 25–50% | 25–50% | 25-50% shares · 25-50% voting | 24/03/2025 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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9 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (1 active · 1 resigned)
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