1ST PLACED PROPERTIES LTD
🌱Startupactive
16291845 · ltd · incorporated 2025-03-04
Investment thesis
Unencumbered property vehicle — clean asset-backed target with refinance headroom.
Why interesting: Property-holding entity with no live charges; straightforward asset-backed case.
Why risky: Values depend on title and valuation; property-specific market exposure.
🔒Estimated value
—
Upgrade to see
Turnover
—
not disclosed
Net worth
—
book net assets
Opportunity
76/100
Strong
What this business does
Primary activity: Buying and selling of own real estate
Sector: Real estate
ALSO REGISTERED FOR
- 68209Other letting and operating of own or leased real estate
- 68320Management of real estate on a fee or contract basis
Investor take
PursueStrong opportunity: active trading company with strong profile and acceptable with review structure.
Opportunity 76/100 (strong), bankability 65/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: low (52/100)Sparse data coverage. Treat AI-generated outputs as preliminary. Manual diligence essential.
Company profile
address, 3 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
2 active PSC(s) of 2 total, 2 with control declared
90
Director network
Network not yet resolved
30
Filing history
2 filings — limited history
30
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
76/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
60
Adequate — check latest filings for context.
Acquirability
75
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Recent activity
Last 30 days
0
filings
Last 90 days
1
filing
- • 1 confirmation-statement
Last 180 days
1
filing
- • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (4 events)Click to expand
- 2025-03-04🏢Company incorporatedAs 1ST PLACED PROPERTIES LTD
- 2025-03-04➕WILLMOTT, Catherine appointeddirector
- 2025-03-04➕WILLMOTT, Paul Adam appointeddirector
- 2025-03-04📄incorporation-companyincorporation · NEWINC
Owner dependency
79/100
High — earn-out structure requiredMaterial founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
FACTORS
- +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
- +Senior director age: Director aged approximately 60 — approaching natural succession window.
- +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
- +Young company: Only 1.3 years old — management layer unlikely to be developed.
Succession & seller-readiness
46/100
Moderate signalSome succession indicators present. Worth watching; approach if sector/strategy fits.
SIGNALS
- secondaryFounder aged 58+: Senior director is approximately 60. Early succession window.
- secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Paul Adam Willmott Individual · British · DOB 03/1970 · age 56 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 04/03/2025 |
Catherine Willmott Individual · British · DOB 09/1966 · age 60 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 04/03/2025 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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| 30 MONTPELIER CRESCENT LIMITED→ 05171415 · est 2004 · no financials extracted | — | — | — | — | 21y | — | — |
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| 304 EWELL ROAD LTD→ 12125858 · est 2019 · no financials extracted | — | — | — | — | 6y | — | — |
| 31 HOUSES LIMITED→ 14104342 · est 2022 · no financials extracted | — | — | — | — | 3y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
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See pricing →Company details
Statusactive
Typeltd
Incorporated2025-03-04
Jurisdictionengland-wales
Primary SIC68100 — Buying and selling of own real estate
Registered office
14 Tolworth Rise South
Surbiton
KT5 9NN
England
Filing status
Accounts
Next due: 2026-12-04
Last made up to: —
Confirmation statement
Next due: 2027-03-17
Last: 2026-03-03
Officers (2 active · 0 resigned)
WILLMOTT, Catherine→
Activedirector · ~60y · appointed 2025-03-04
View their other companies + combined net worth →
WILLMOTT, Paul Adam→
Activedirector · ~56y · appointed 2025-03-04
View their other companies + combined net worth →
Click a director name to see their full track record across all companies.
Recent filings (2 total)
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-03-19
incorporation-company
incorporation · NEWINC
2025-03-04