WHERE HOLDINGS LTD

💤Zombieactive
SC686868 · ltd · incorporated 2021-01-25
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to Jan 2025
Net worth
£32.4k
book net assets
Opportunity
74/100
Strong
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What this business does
Primary activity: SIC 46342
Sector: Wholesale & retail
ALSO REGISTERED FOR
  • 62012Business and domestic software development
  • 70229Management consultancy activities other than financial management
  • 73120Media representation services
Investor take
Pursue
Strong opportunity: asset-holding vehicle with strong profile and bankable structure.

Opportunity 74/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: high (80/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile
address, 4 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (1 active, 3 linked, 3 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
22 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
74/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
65
Adequate — check latest filings for context.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
77
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £32,354

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
£32k
Current Assets
£52k
Current Liabilities
£0£10k£21k£31k£42k£52kJan 2024Jan 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-01-312024-01-31
Total assets£32.4k
Current assets£52.0k
Net assets£32.4k
Average employees100

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
1
filing
  • 1 confirmation-statement
Last 180 days
2
filings
  • 1 confirmation-statement
  • 1 change-of-name
Counts from Companies House filing history.
Corporate timeline (22 events)Click to expand
  1. 2026-01-21
    ✏️
    certificate-change-of-name-company
    change-of-name · CERTNM
  2. 2025-11-10
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  3. 2025-10-01
    COUTTS, Steven James William resigned
    director
  4. 2025-10-01
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  5. 2025-03-25
    ✏️
    certificate-change-of-name-company
    change-of-name · CERTNM
  6. 2025-01-15
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  7. 2025-01-14
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  8. 2025-01-09
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  9. 2024-01-03
    ✏️
    certificate-change-of-name-company
    change-of-name · CERTNM
  10. 2023-11-07
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  11. 2023-02-28
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  12. 2022-11-07
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  13. 2022-05-18
    📄
    change-person-director-company-with-change-date
    officers · CH01
  14. 2022-05-18
    📄
    change-person-director-company-with-change-date
    officers · CH01
  15. 2022-05-16
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  16. 2022-05-03
    HORNE, Barry Maxwell resigned
    director
  17. 2022-02-07
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  18. 2021-01-25
    🏢
    Company incorporated
    As WHERE HOLDINGS LTD
  19. 2021-01-25
    COUTTS, David appointed
    director
  20. 2021-01-25
    COUTTS, Steven James William appointed
    director
  21. 2021-01-25
    HORNE, Barry Maxwell appointed
    director
  22. 2021-01-25
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

83/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Senior director age: Director aged approximately 60 — approaching natural succession window.

Succession & seller-readiness

55/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • secondaryFounder aged 58+: Senior director is approximately 60. Early succession window.
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

1 med ·
Name changed 2 times
medium

Name changes can be benign (rebrand) but can also precede distress, phoenix activity, or buyer concealment.

Evidence: 2026-01-21: certificate-change-of-name-company; 2025-03-25: certificate-change-of-name-company

Shareholders & ownership

1 active beneficial owner
NameSharesVoting rightsNature of controlNotified
Mr David Coutts
Individual · British · DOB 03/1966 · age 60
2550%
25–50%board control25-50% shares · 25-50% voting · board control25/01/2021

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2021-01-25
Jurisdictionscotland
Primary SIC46342 — SIC 46342

Registered office

9 High Street
Aberdour
Burntisland
KY3 0SH
Scotland

Filing status

Accounts
Next due: 2026-10-31
Last made up to: 2025-01-31
Confirmation statement
Next due: 2027-04-08
Last: 2026-03-25

Officers (1 active · 2 resigned)

COUTTS, David
director · ~60y · appointed 2021-01-25
View their other companies + combined net worth →
Active
COUTTS, Steven James William
director · ~34y · appointed 2021-01-25 · resigned 2025-10-01
Resigned
HORNE, Barry Maxwell
director · ~49y · appointed 2021-01-25 · resigned 2022-05-03
Resigned

Click a director name to see their full track record across all companies.

Recent filings (22 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-04-23
certificate-change-of-name-company
change-of-name · CERTNM
2026-01-21
accounts-with-accounts-type-micro-entity
accounts · AA
2025-11-10
termination-director-company-with-name-termination-date
officers · TM01
2025-10-01
certificate-change-of-name-company
change-of-name · CERTNM
2025-03-25
confirmation-statement-with-updates
confirmation-statement · CS01
2025-03-25
gazette-filings-brought-up-to-date
gazette · DISS40
2025-01-15
gazette-notice-compulsory
gazette · GAZ1
2025-01-14
accounts-with-accounts-type-micro-entity
accounts · AA
2025-01-09
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-05-27
certificate-change-of-name-company
change-of-name · CERTNM
2024-01-03
accounts-with-accounts-type-micro-entity
accounts · AA
2023-11-07
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-05-10
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2023-02-28
accounts-with-accounts-type-dormant
accounts · AA
2022-11-07